The search engine giant Google Inc is planning to launch a new file format for images to replace the existing JPEG format.
The new format is a graphics image display format and is specially designed to reduce the size of a file by at least 40 per cent.
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An additional information is WebP would be launched officially in the month of October 2010.
Thank you for sharing this information :) :)
http://gizmodo.com/5652507/google-wants-to-kill-jpegs-with-new-webp-format
Thanks for the information priya and nagalakshmi. Google is a internet legend & it is introducing new concepts frequently. Now its WebP . Thanks to google... B)

Vijay U
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