Increasingly of late celebrity romances are becoming blatant display of public affection meant only for garnering eyeballs . This genre love that pays is running rampant throughout tinsel town where people will resort to any means necessary to grab public attention . This all for show romance or showmance has gripped fame hungry couples of the industry . In an era, sprawling with celebrities and where people’s attention span is getting shorter day by day such recourses are optedby people either with no discernible talent or are past their prime , just to remain relevant in the showbiz industry .How else can you explain Shane Warne’s overt flirtations with Liz Hurley which again made these two has been celebrities headline grabbers. There’s Nick Lachey and Jessica Simpson who hooked up during the reality show Newlyweds and then broke up when the show got completed …..such examples are abound today . Magazines are vying with each other to get a peek into the private life of celebrities who in turn are more than happy to reveal all that happens behind closed doors ….to give a filip to their careers . There may not be an iota of actual romance happening …but who cares about such minor in discrepancies when the common man is more than eager to lap up every tidbit of their personal lives ….real or not. LOVE FOR DISPLAY Who can forget Kim Kardashian’s much touted 72 days public marriage which made her purse heavier by a few millions and kept her in the limelight or the infamous saga of Tomy Lee and Pamela where every agonizing detail of their lives were put on display . However without any shadow of doubt the King and the Queen of showmance are undoubtedly Katie Price and Peter Andre whose wedding rights were sold for a mind blowing 2 million dollars . As expected their marriage was over in a blink, but that to they chose to do on national television with millions watching . A renowned showbiz writer in one of his recent columns alluded to the fact celebrity romances is a fail proof method toshoot up the TRPS . People like to view celebrity couples bickering on TV as that gives them a sense of comfort about their own mundane lives. Well is this style of affection here for the long haul ?. Well as per most eminent showbiz specialists the answer is a resounding yes. These romances are prompted by nuances of celebrity life and demands of this generation, where every small detail has to be scrutinised and dissected . Showmances sadly are also a reflection of today’s society where couples are increasingly showcasing their love .. So some may find this blatant attention seeking displays of love morally decadent but fortunately or unfortunately this showmance will go on for a long time.