Bollywood has had a better start to the second half of 2011 after a tough first six months of empty cinemas and postponed releases caused by clashes with major cricket tournaments, analysts say.
Long queues and ‘house full’ signs have returned to cinemas in the entertainment capital Mumbai and across the country since the start of June for a string of films that have proved a hit with audiences.
The upward trend started after the end of the back-to-back World Cup and Indian Premier League (IPL) cricket tournaments with the Salman Khan action comedy ‘Ready’.
Since then, Sanjay Dutt's slapstick ‘Double Dhamaal’, Aamir Khan's comedy ‘Delhi Belly’, the thriller ‘Murder 2’ and the Hrithik Roshan-Katrina Kaif road movie ‘Zindagi Na Milegi Dobara’ (You Only Live Once) have all done well.
The boxofficeindia.com website, which tracks industry takings, on Wednesday said that ‘Zindagi’ had taken 443.2 million rupees ($9.9 million) since it opened on July 15, calling it a ‘hit’.
http://www.deccanchronicle.com/channels/showbiz/bollywood/string-hits-brings-smile-back-bollywood-528
4 Replies
The second half of the year is really doing good business for Bollywood and if they continue to make good movies like these then surely Bollywood will regain the profits it used to make in the golden era. Let's hope that things would improve more as some good movies are on the verge of getting release....
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Manas Aditya
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Thursday, 28 July 2011 17:17
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