Exaggerate things

It is because of the individual's characteristics and focus of the individual on the things.

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There are some people who love to exaggerate and do so compulsively! I know some persons they practise it as an art and succeed even in convincing some people!

Mostly people do it to enhance their importance and gain popularity.

Usually People exaggerate things to make them self sound cool.....

To some people it's just a habit! So when an unfortunate accident has actually claimed one life, he or she would multiply it by ten!!

As Ceeem told it is a hobby to some people to exaggerate things and enjoy the situation.