With digitisation sounding the death knell for traditional cameras, Kodak once known for its photo films, is now turning to young consumers wooing them with new technology driven products as it seeks to enhance its position in India.
The company is also looking to tap Tier II and III cities while it looks to introduce the 'Photo Booth' concept for the first time in India.
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Abhishek Dua
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Created
Monday, 10 January 2011 16:33
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Tuesday, 30 November -0001 00:00
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