Tata Motors has embarked on a new advertisement campaign on the 'safety' aspect for recommencing booking of small car Nano, which has been in the news for catching fire on a few occasions.
"We've built a car in which safety is part of standard equipment," the company said.
The Nano comes with safety features such as "monocoque chassis and crumple zones today", it added.
The advertisement, which appeared in a national daily today for booking of the car, assumes significance in the wake of six incidents of Nanos catching fire across the country since its commercial launch in March, 2009.
Performances in lab and trial conditions and on actual road conditions in India are two different ball games.Let us just hope that Nano is as safe as is being claimed!!
It has always been a concern that Nano is not safety first car, due to the make and the low quality body parts.. good that tata is taking some initiative
