Talking about advertising standards on decline, the corporate companies will now do anything to attract business. In spite of teh fact that Coca-cola is hugely popular among the children, it is disgusting that they have used such low means to attract children on Facebook.
Facebook promotion for Dr Pepper, a part of the Coca-Cola drinks range, posted a reference to an explicit pornographic film on the 'wall' of a minor girl. The users allowed the company to hijack their Facebook status box as part of the promotion, posting embarrassing messages under their names. More than 160,000 people had signed up for the hoax statuses that included, "Lost my special blankie. How will I go sleepies?" and "What's wrong with peeing in the shower?"
But the marketing drive went awry when a parent complained that her 14-year-old daughter's hijacked status claimed that she had watched a hardcore pornographic film that is notorious for the obscene practices it depicts.
How low can these companies get?? :angry: :angry: :angry:
20 Replies
Pornography by itself is bad enough. child pornography is not acceptable in itself. Use of pornography in normal advertisement is not acceptable. However, as long as pornography sites are lawful, there is nothing wrong in advertising on these sites. But advertisements or clicking on coco cola should not direct one to such sites. In other words, getting advertisement from pornography sites is okay but not the other way- pornography sites should not be advertised by the products.
@Gulshan, you have presented a very good point of view!! At least the giants such as Coca-Cola should show more responsibility in their advertisements!! As it is its bad enough that their targeted customers are young children, now they are resoting to low end tactics such as this is further degrading.
I accept that pornography is not such a bad thing and is legal now, but there should be a limit to it.
I accept that pornography is not such a bad thing and is legal now, but there should be a limit to it.
Kalyani- You have rightly stated that there should be a limit to pornography. In fact, such sites are restricted to adults and parents have way to restrict access of these sites to children. This has been a topic in Group discussions.
i repeat that coco cola or any company may post advertisement on porn sites but should not promote these. We do not mind porn sites promoting coco cola but can not accept coco cola promoting the porn sites.
i repeat that coco cola or any company may post advertisement on porn sites but should not promote these. We do not mind porn sites promoting coco cola but can not accept coco cola promoting the porn sites.
Jobin, the moral values play no significant roles with these corporate giants where profit making is concerned. Unless we as responsible citizens and parents change our attitudes towards viewing anything that is good and "desi", it will not change the overall picture. Our attitudes are such that anything that is endorsed by the westerners is good for us and anything that is Indian or desi is bad. Which is why Coca-cola, Pepsi, McDonalds etc have a field day in India.
shocking to here the news kalyani thanks for sharing it. The American giants like coke can do it because all the powerful US governement support is with them. You have mentioned only one complaint about the add. that is the sad situation of the world now. every one accepts porno as part of their life it seems. even school children do the same on their mobiles and other stuffs
gulshan kumar ajmani wrote:
I think all coco cola advertisements should be banned in India.
Abid Areacode wrote
Not only the advt but also the whole product I think.
i think it is not possible to to banned all the product because other then coca cola like MAZA and pepsi company are using same materials to make soft drinks.
I think all coco cola advertisements should be banned in India.
Abid Areacode wrote
Not only the advt but also the whole product I think.
i think it is not possible to to banned all the product because other then coca cola like MAZA and pepsi company are using same materials to make soft drinks.
Topic Author
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Kalyani Nandurkar
@kalyani
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Tuesday, 20 July 2010 10:55
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Tuesday, 30 November -0001 00:00
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